Web Design

Web Design

Blockbytes Capital x Ideate

Blockbytes Capital x Ideate

Client

UI/UX Design Lead

UI/UX Design Lead

Role

Web Design, UX Strategy, Brand Identity

Web Design, UX Strategy, Brand Identity

Industry

2025

2025

Year

Webflow, Figma

Tools

The primary challenge was to cut through the noise of the crypto market. The existing Blockbytes brand was weak and inconsistent, and its web presence lacked the robust engagement features necessary to attract and retain a discerning client base. We needed to build a platform that not only looked professional but also simplified complex financial data and fostered user trust.

My work involved developing designing a -centric web platform from the ground up. The result is a sophisticated, trustworthy experience that simplifies complex data and provides clear pathways for user engagement, repositioning Blockbytes as a leader in its field.